Weekend Report: Knowing What The People Want

It’s a pretty down time for movies, not just during this time of year, but in the quality and variety of movies in general. This past weekend took in $105 million overall, down $8 million from last year, $30 million from 2007, and $4 million from 2006, a time when tickets were about 10% cheaper. My predictions were all off in the neighborhood of $4-5 million.

Knowing came in first with $24,604,751, awfully close to the same number Race to Witch Mountain did last week, despite getting pretty bad reviews. Nicolas Cage used to have a reputation for taking on very diverse and interesting roles, but since he won Best Actor for Leaving Las Vegas, he’s plunged himself headlong into generic action-y movies, only [...]

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Weekend Report: The Rock Introduces Watchmen To The People’s Armpit

watchmen-sadWell, it appears Watchmen was just a one weekend wonder, dropping off nearly 70% in it’s second weekend. It’s certainly not what the studio wanted, but probably one of the possible outcomes they foresaw, albeit one they didn’t take too seriously or they wouldn’t have invested such a huge chunk of money in the movie. Even if Watchmen will never be called a success and will cause studios to think twice before blowing hundreds of millions on a fairly obscure comic book adaptation, the real casualties here are the expectations of moviegoers that have been building for nearly a year. Despite Watchmen getting decent reviews, it sure ain’t setting the world on fire.

While Watchmen [...]

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Weekend Report: Watchmen Crushes The Competition

Even though Watchmen fell $13 million short of my $68,475,712 prediction, it spanked the competition. Madea Goes to Jail came in second with $8.5 million., so my prediction of no other movie cracking $10 million was pretty astute. In fact, Watchmen was the only movie in the top 20 to crack $4,000 per theater.

Somehow Taken ended in 3rd place with $7 million. That’s a real solid number for a movie in it’s sixth week. The Jonas Brother’s Concert, last week’s number two (and will always be a number two in my mind), fell off the face of the Earth, only able to make $2.8 million for the weekend. That’s a 77% drop.

The pisspoor performer of the weekend was a very deserving Friday [...]

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Weekend Report: I Thought The Jonas Brothers Were Popular

jonas-confusedLast year, the Hanna Montana 3D concert movie pulled in an unreal $45,561 per screen on it’s opening weekend. That was kind of the baseline most people were looking at for the Jonas Brothers movie. No one really thought it would go quite that high, but still, most people thought it might be in the ballpark. The Internet is full of arguments about the popularity of Miley Cyrus versus the Jonas Brothers, so you’d expect fans would’ve turned out in droves this weekend.

As it turns out, not that many people really give a shit about the Jonas Brothers. The movie made $12,510,374, averaging $9,843 per theater. That’s good for most movies, but it’s barely [...]

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Weekend Report: Madea Shanks The Competition

Despite only opening two movies and having the second lowest weekend box office total of the year, somehow it was still a record-breaking weekend. I had predicted $14,363,931 for Madea Goes to Jail, but I must have transposed some numbers or something because this movie, it took in $41,030,947. It crushed anything Tyler Perry has put out before. Crushed by $11 million. I guess more people were looking forward to this than expected. Or at least more than anything else showing this weekend: the next closest movie was $30 million back.

As for the record, it’s said that this was the biggest ever opening on the fewest number of screens. What the hell that means, I know not. How do you even calculate something [...]

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Weekend Report: Sweet Jesus

This was a great weekend at the movies. That’s a comment on the amount of money pulled in at the box office, not on the copious number of quality movies. The total take was $189,007,885, up 22% from last week and 36% from last year. The long weekend was good to many movies- through Sunday, Taken was off just 8% from last week, Coraline 12%, and Paul Blart [sigh] was up 1%.

But all that means less than nothing when it’s fueled by another godforsaken remake. Friday the 13th pulled in with $40,570,365, $9 million above my prediction. The fact that it was released on Friday the 13th no doubt gave it a boost, but the wide appeal of horror movies these days has [...]

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Weekend Report: He’s Just Not That Into The Pink Panther

Despite having a real mixed bag of new releases to go with the mixed bag of previously released movies, there was a 22% increase in total box office from last weekend. It was nice, but the movies released this weekend were a little higher profile than last week. I guess that goes to show you that maybe the Super Bowl doesn’t have a huge impact on the box office.

Coming in at number one was the movie based on a plotless book, He’s Just Not That into You. Despite shamelessly capitalizing on the title of a book that shamelessly got it’s title from a TV show having no shame, it seems women were pretty hard up for a romantic comedy, not being satisfied with [...]

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Weekend Report: Everyone’s Taken With Taken

The Super Bowl was not kind to the theaters. The total take at the box office was $103,002,446- 20% off from last week, but it was up $2 million from last year, so I guess that’s a success.

It turns out Liam Neeson is an action star. If I had said Taken would account for 24% of the total money spent at movie theaters this past weekend, I wouldn’t have waited for you to call me crazy, I’d have done it myself. It almost doubled my prediction and nearly hit the $26 million I originally calculated. The $24,717,037 it made was pretty impressive considering it nearly doubled up on the most popular movie of 2009- Paul Blart: Mall Cop. And it was the biggest [...]

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Weekend Report: Someone Keeps Blarting In The Theater

It happened again. Against all odds, or at least good judgment, Paul Blart: Mall Cop is tops at the box office for the second week in a row, finagling $21,623,182 out of unsuspecting moviegoers. It’s mind-bottling that this movie has made $65 million. Success of this magnitude guarantees more of this drivel. I can’t wait for the sequel- Hank Shart: Parking Lot Attendant.

Needless to say, my prediction of $27,139,887 for Underworld: Rise of the Lycans was off. Underworld ended the weekend in second place with $20,828,511. With all the recent success of horror movies, I really expected it to do better. Maybe My Bloody Valentine’s $10 million cut into it’s profits a little. Or maybe people aren’t all that into the whole vampire [...]

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